Redefining Africa's Global Creative & Tech Footprint

The Pan-African Agency Network (PAAN) is a bold alliance of independent agencies across Africa and the diaspora. We're on a mission to transform fragmentation into unity and potential into global influence.

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2. Who We Are

The Pan-African Agency Network (PAAN) is a bold alliance ofindependent agencies across Africa and the diaspora. We're on a mission to transform fragmentation into unity and potential into global influence.

Team collaboration
Pan-African Reach

Pan-African Reach

Strategic Collaboration

Strategic Collaboration

Innovation-Driven

Innovation-Driven

Shared Knowledge & Growth

Shared Knowledge & Growth

AdvertisingResearchMarketingTech & IT Services AgenciesDigital AgenciesAdvertisingResearchMarketingTech & IT Services AgenciesDigital Agencies
Team collaboration
Vision Statement

Vision Statement

To become Africa's foremost collaborative network, shaping global narratives through creativity and technology.
Mission Statement

Mission Statement

Empowering African agencies through partnerships, shared resources, and advocacy to deliver world-class solutions.

3. Why Join PAAN?

PAAN membership opens doors to global opportunities, exclusive resources, and a thriving network of Africa's top creative and tech minds.

Pan-African Reach
Pan-African Reach

Access to Global Brands & Markets

Strategic Collaboration

Shared Resources & Tools

Innovation-Driven

PAAN Certification Credibility

Shared Knowledge & Growth

Knowledge Hubs & Webinars

Shared Knowledge & Growth

Collaborative Revenue Opportunities

Our Structure & Tiers

Whether you're a bold startup or a seasoned agency, PAAN offers a tier that fits your journey. Join a network designed to elevate, empower, and connect.

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Gold Members

Ideal for leading agencies with proven regional success

  • Access to exclusive RFPs/Tenders/RFQs

  • Co-bidding opportunities

  • Tech Reseller Program

  • Cross-Border Client Match-Making

  • Market insights & Data for Africa

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Full Members

Perfect for established agencies seeking collaborative growth

  • Access to co-bidding opportunities

  • Participate in PAAN training programs

  • Eligible for PAAN certification

  • Collaborate on regional and global projects

  • Connect with partner agencies and clients

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Associate Members

Tailored for Small to medium agencies

  • Access to PAAN-certified freelancers

  • Pan African Media Rate Cards

  • Knowledge transfer from larger agency partners

  • Subcontract on larger projects

  • Grow with a supportive and innovative network

SERVING THE WORLD'S GREATEST BRANDS

PAAN agencies have proudly served many of the world's most heralded brands.

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4. What We Offer

At PAAN, we go beyond networking. Our core services are built to empower, elevate, and connect agencies across Africa and the diaspora. Explore what we offer.

Team collaboration

Business Development

Unlock new growth through co-bidding opportunities, a client referral system, and collaborative access to multinational campaigns.

Knowledge Hub

Access a centralized platform for sharing insights, best practices, and resources to drive innovation and growth.

Capacity Building

Participate in training programs, workshops, and mentorship to enhance skills and operational excellence.

Advocacy & Visibility

Gain increased visibility through collective advocacy efforts and representation on a global stage.

6. Summit & Events

Experience collaboration in action. Our signature events bring together brands, agencies, and thought leaders to shape Africa's creative future.

Webinar
Webinar
Upcoming Webinar Banner

Voice AI for Consumer Engagement at Scale

12pm EAT • 16th July

Join us for a powerful webinar hosted by PAAN and led by Céline Duros of Viamo.

  • Real-world use cases from African markets
  • Practical steps to integrate Voice AI into your campaigns
  • A better way to reach hard-to-reach communities
Register Now
Past Webinar
Past Webinar Banner

AI For Client Retension & Growth

Last Webinar • July 2 2025

Passcode:K4W#LECp

Join our exclusive webinar to discover how agency account managers can use AI to strengthen client relationships, save time and unlock new opportunities.

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What Our Members Are Saying

Discover how PAAN is transforming agency growth across Africa.

PAAN has enabled us to access new business opportunities across Africa and has also played a pivotal role in upskilling our teams through training programs & webinars tailored to agencies

Kester Muhanji

Kester Muhanji

CEO, Aquila East Africa

Join the Network That's Redefining Africa's Creative Future

Step into a powerful alliance of agencies shaping the future of communication, marketing, and tech across Africa and beyond. Whether you're just starting or scaling fast — PAAN is your platform for global impact.

Everything Your Agency Needs to Grow

Access exclusive opportunities, co-bid with trusted agencies all through your PAAN portal.

PAAN Portal Dashboard

Get in Touch

Have questions about PAAN, membership, or upcoming events? Reach out — we’re here to connect and support your journey.

Contact Form

Collaborate

Innovate

Dominate

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