Upskill Your Marketing & Comms Teams with Africa's Top Creative Minds
PAAN Academy offers practical, African-context training for brand teams, helping your in-house talent sharpen their skills, stay ahead of trends, and deliver breakthrough campaigns.
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•Why Train with PAAN Academy
Practical, results-driven training led by Africa's most experienced creative professionals.
Pan-African Expertise
Led by top-tier strategists, creatives, and media specialists from 200+ agencies across 20+ countriesCustom Curriculum
Tailored training modules for your brand’s goals — from campaign development to media executionReal-World Learning
Hands-on workshops, case studies, and toolkits your team can apply immediatelyStronger Results
Boost ROI from your marketing spend by empowering internal teams to brief better, manage agencies, and build strategic campaigns
•Focus Area
Built for Africa's Marketing Landscape
Your team gains strategic, technical, and creative skills across:
Strategic Brand Thinking
Mastering the Marketing Brief
AI in Content & Creative Production
Performance Marketing
Cross-Channel Campaign Management
Internal Creative Capacity Building
Collaborating with Agencies & Freelancers
•Training Formats
Flexible Formats for Any Team
Train your team your way, virtually or on-site with expert-led sessions tailored to your needs.
Our Core Training Formats
Onsite or Virtual Team Workshops
Half-Day, Full-Day or 3-Week Sprints
Executive Bootcamps for CMOs and Marketing Leads
Ongoing Learning Subscriptions
Ready to empower your team with Africa-specific, industry-relevant skills?
•Pan-African Creatives + Freelancers
Learn the Skills. Get Certified. Get Hired.
For Individuals
Grow Your Skills. Get Hired.
Join PAAN Academy — the official training arm of the Pan African Agency Network — built to upskill African creatives, marketers, and freelancers with real-world skills, tools, and certifications.
Courses starting from $29
Learn AI tools, digital media, branding
PAAN Certification recognized continent-wide
Join our Africa-wide freelance hiring network
For Teams
Upskill Your Team. Win More Work.
PAAN Academy helps your agency stay sharp and competitive with tailored training programs for African agency teams — from creatives and strategists to account managers and new hires.
Custom training for agency staff
Improve client service, pitching, execution
Get prioritized for cross-border campaigns
Learn from Africa's top independent agencies
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