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Grow, Merge, or Exit with Confidence in Africa's Creative Economy

Through the PAAN Mergers & Acquisitions Program, powered by Agency Futures, we connect Africa's most ambitious agencies with strategic opportunities to grow, scale, or exit, backed by world-class M&A expertise and a trusted Pan-African network.

Confidential • No obligation

Lead with the Vision

From Local Player to Continental Leader

The African creative and marketing industry is at an inflection point. Borders are fading and the biggest opportunities belong to agencies bold enough to make strategic moves.

The PAAN M&A Program gives you the platform, people, and process to make it happen with confidence.

Acquire across Africa

Acquire across Africa

Enter new markets by acquiring a thriving agency.

Merge to win bigger

Merge to win bigger

Unlock scale and capability to land larger contracts.

Sell for a strong exit

Sell for a strong exit

Secure a profitable, well-structured exit.

Expand capabilities

Expand capabilities

Add new services and enter new industries.

The Power of the Partnership

A Partnership Built for Africa's Biggest Moves

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PAAN: Unmatched access to Africa's most connected network of agencies.

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Agency Futures: Decades of global deal‑making experience in creative, marketing, and professional services.

Opportunities you won’t find on the open market — sourced through PAAN’s trusted network.

The program is open to established marketing and creative agencies across Africa who are looking to expand their reach, merge with complementary businesses, or prepare for a strategic exit. We work with agencies of all sizes, from boutique studios to regional powerhouses.

PAAN provides comprehensive M&A support including deal sourcing, due diligence, valuation services, negotiation support, and post-transaction integration guidance. We also offer strategic consulting to help agencies position themselves for successful transactions.

The timeline varies depending on the complexity of the transaction, but typically ranges from 6-18 months from initial consultation to deal closure. We work closely with all parties to ensure a smooth and efficient process.

Our fee structure is transparent and success-based. We offer an initial consultation at no cost, followed by a structured fee arrangement that aligns with your transaction goals. Contact us for a detailed breakdown of our services and pricing.

Partnership

How it works

Your Journey to Strategic Growth

1

Discover

Confidential consultation to understand your goals and positioning.

2

Match

Access a curated list of potential buyers, sellers, or partners.

3

Strategize

Deal structure, valuation, and negotiation guidance from seasoned experts.

4

Close & Grow

We handle the heavy lifting so you can focus on the future.

Who should Join

Partnership

Scaling Agencies

Ready to expand regionally or globally.

Exit‑Ready Leaders

Planning a strategic sale or succession.

Diversifiers

Seeking to add services via acquisition.

Investors

Targeting Africa's high‑growth creative sector.

The African creative economy is consolidating — fast.

Agencies that act now will own the client relationships, capabilities, and market presence others will be chasing in five years.

Will you lead the wave or watch from the sidelines?

African Map

Take Your Agency to the Next Level

Secure your competitive edge with Africa's most connected M&A platform for creative agencies.

Collaborate

Innovate

Dominate

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