PAAN Events
Join Africa's creative community at our industry-leading events, workshops, and networking sessions
Scaling Campaigns Across Africa: How to Reach the Right Audiences at the Right Time
Explore how brands and agencies can better identify, understand, and reach the right audiences across multiple African markets, while maintaining relevance, efficiency, and performance at scale.
Culture, Data & Behaviour: Understanding Today's African Consumer
African consumers are evolving rapidly, shaped by shifting cultural identities, digital adoption, economic realities, and global influences. For agencies and brands, understanding these nuances is critical to building relevance, trust, and long-term growth across diverse African markets.
PAAN Creative Summit 2026
Join us for the biggest creative industry gathering in Africa. Network with top agencies, freelancers, and clients. Features keynote speakers, workshops, and networking sessions.
The New Rules of Influencer Marketing: Scaling Across Africa with Data, AI, and Creativity
Influencer marketing is evolving rapidly across Africa, driven by changing consumer behavior, platform growth, and advances in data and AI. For agencies and brands, the challenge is no longer just running campaigns, but scaling them effectively across markets while maintaining authenticity and delivering measurable impact.
From Data to Decisions: How Agencies Can Turn Insight into Measurable Growth
This session brings together agency leaders and data practitioners who sit at the intersection of strategy, performance, and technology. The focus is on how agencies can use data to make better decisions, optimize performance, prove value, and unlock growth both internally and for their clients.
Agency Journey to AI: Building Future-Ready Agency Models
In this interactive session, Spencer Gallagher, Founding Partner at Bluhalo, and Joanne Reid, Founder of The Reid Collective, bring together their combined expertise in agency operations, leadership, and transformation to explore how agencies can evolve beyond digital-first models into truly AI-native businesses.
Cross-Border Growth: How African Agencies Can Conquer Markets Beyond Their Country Borders
Africa’s creative and marketing industry is booming — but growth often stalls at the national level. How can agencies break beyond borders to win regional and global opportunities? In this webinar, hosted by the Pan-African Agency Network (PAAN), leading agency founders and executives will share practical lessons on expanding across Africa. This is your chance to learn directly from peers who are already conquering markets beyond their own borders, and to position your agency for Pan-African growth.
Hard-Won Lessons for the Next Generation of Agency Founders
Join us for an exclusive webinar featuring insights from successful agency founders who have navigated the challenges of building and scaling creative agencies in Africa. Learn from their experiences, mistakes, and strategies for success.
AI For Client Retention & Growth
Join our exclusive webinar to discover how agency account managers can use AI to strengthen client relationships, save time and unlock new opportunities.
Voice AI for Consumer Engagement at Scale
Webinar hosted by PAAN and led by Céline Duros of Viamo. Explore real-world use cases from African markets, practical steps to integrate Voice AI into your campaigns, and a better way to reach hard-to-reach communities.
Trend-Driven, Tech-Powered: Practical Event Management Solutions for 2025
What's shaping event management in 2025? From AI-powered personalisation to ROI-focused strategies, the next wave of events is smarter, data-driven, and more impactful. Learn how to apply these trends with practical tech solutions in our free webinar with Cvent.
The Agency Growth Blueprint: Acquiring More Clients
Growing an agency in Africa requires more than just talent — it takes systems, strategy, and the right mindset. In this exclusive PAAN webinar, renowned industry leaders share proven frameworks and lessons on building and scaling agencies around the world.
Leveraging AI for Real-World Agency Projects
Are you an agency team looking to transition from experimenting with AI tools to building AI-enabled client solutions? This webinar brings together three industry voices who've already built, tested, and deployed AI-based solutions in creative, digital, and strategic contexts to help you do just that. Their experience spans innovation, AI chatbots, digital strategy, and purpose-led marketing transformations across Africa.
Unlocking Agency Growth in 2026: An Introduction to Our Positioning, Pricing & Procurement Masterclasses
Join agency growth expert Stuart Dunk for a high-value introductory webinar exploring the core pillars every agency must master in 2026: positioning, pricing, and procurement. Stu brings 14+ years of global marketing procurement experience (Reckitt, Nike, Danone) and now coaches agencies on improving margin, conversion, and commercial performance. This session gives you practical insights and a preview of the three upcoming 90-minute PAAN Masterclasses happening in 2026.
Stay Updated with PAAN Events
Never miss an opportunity to connect with Africa's creative community. Subscribe to our newsletter for event updates and industry insights.
Collaborate
Innovate
Dominate
Sign up for our newsletter
Stay connected. Get insights, trend reports, and event invites delivered to your inbox.
© 2026 PAAN. All rights reserved |Privacy Policy
