Great agencies depend on great people—but retaining them is tough. This session develops leadership capacity while equipping managers to inspire, grow, and retain top creative talent.

This final module of the Agency Growth & Leadership Masterclass focuses on the human side of agency growth. Learn how to build leadership capacity, create compelling workplace cultures, and develop strategies that keep your best talent engaged and committed to your agency's success.
By attending this masterclass, you will get 5% off on PAAN Summit 2026 tickets & 10% off on the Africa Creative Excellence Awards entry.
People-Centered Approach: Learn to build agencies that prioritize human development
Practical Strategies: Get actionable frameworks for talent retention and leadership development
Peer Learning: Share challenges and solutions with fellow agency leaders
Future Planning: Develop your talent pipeline for sustainable growth
Individual registration

Organizational Capacity & People Development Expert
Mercy Murigi is a highly experienced organizational development and people management professional with over 15 years of practice helping businesses and enterprises across Africa strengthen their structures, teams, and leadership systems. She is passionate about creating workplaces that prioritize ethics, safeguarding, and inclusive growth while enabling organizations to attract and retain top talent. Mercy has advised and trained organizations ranging from start-ups and MSMEs to established enterprises, guiding them in areas such as safeguarding, human capital development, leadership coaching, and organizational strengthening.
Collaborate
Innovate
Dominate
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