Bid to Win: The Agency Masterclass on Tenders & RFPs
For agencies in Africa, tendering and responding to RFPs can be game-changing pathways to winning bigger clients, securing multi-year contracts, and proving credibility in a competitive marketplace.
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About This Masterclass
This 2.5-hour intensive masterclass, hosted by PAAN, is designed to equip agencies with the clarity, strategy, and confidence to master tendering and RFP responses — turning what feels like a complex process into a repeatable business growth engine.
By the end of this session, agencies will have a clear roadmap to confidently approach tenders and RFPs, improve win rates, and embed tendering into their long-term growth strategy.
What You'll Learn
Why Attend?
Business Growth Advantage: Learn how to consistently win bigger contracts and diversify revenue streams
Agency-Specific Focus: Tailored to the realities of African agencies competing in local and cross-border markets
Hands-On Learning: Practical frameworks, checklists, and examples you can apply immediately
Expert Guidance: Delivered by seasoned practitioners with proven success in winning tenders and RFPs across Africa
Who Should Attend?
Your Instructor
Ms. Muthoni
Procurement Specialist with 14+ years experience
Ms. Muthoni is a seasoned Procurement Specialist with over 14 years experience in senior managerial roles spanning the private sector, foundations, and international non-governmental organizations.
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