Redefining Africa's Global Creative & Tech Footprint
The Pan-African Agency Network (PAAN) is a bold alliance of independent agencies across Africa and the diaspora. We're on a mission to transform fragmentation into unity and potential into global influence.

2. Who We Are
The Pan-African Agency Network (PAAN) is a bold alliance ofindependent agencies across Africa and the diaspora. We're on a mission to transform
fragmentation into unity and potential into global influence.

Pan-African Reach
Strategic Collaboration
Innovation-Driven
Shared Knowledge & Growth


Vision Statement
To become Africa's foremost collaborative network, shaping global narratives through creativity and technology.
Mission Statement
Empowering African agencies through partnerships, shared resources, and advocacy to deliver world-class solutions.3. Why Join PAAN?
PAAN membership opens doors to global opportunities, exclusive resources, and a thriving network of Africa's top creative and tech minds.

Access to Global Brands & Markets
Shared Resources & Tools
PAAN Certification Credibility
Knowledge Hubs & Webinars
Collaborative Revenue Opportunities
Our Structure & Tiers
Whether you're a bold startup or a seasoned agency, PAAN offers a tier that fits your journey. Join a network designed to elevate, empower, and connect.

Gold Members
Ideal for leading agencies with proven regional success
Access to exclusive RFPs/Tenders/RFQs
Co-bidding opportunities
Tech Reseller Program
Cross-Border Client Match-Making
Market insights & Data for Africa

Full Members
Perfect for established agencies seeking collaborative growth
Access to co-bidding opportunities
Participate in PAAN training programs
Eligible for PAAN certification
Collaborate on regional and global projects
Connect with partner agencies and clients

Associate Members
Tailored for Small to medium agencies
Access to PAAN-certified freelancers
Pan African Media Rate Cards
Knowledge transfer from larger agency partners
Subcontract on larger projects
Grow with a supportive and innovative network
SERVING THE WORLD'S GREATEST BRANDS
PAAN agencies have proudly served many of the world's most heralded brands.




















4. What We Offer
At PAAN, we go beyond networking. Our core services are built to empower, elevate, and connect agencies across Africa and the diaspora. Explore what we offer.

Business Development
Unlock new growth through co-bidding opportunities, a client referral system, and collaborative access to multinational campaigns.
Knowledge Hub
Access a centralized platform for sharing insights, best practices, and resources to drive innovation and growth.
Capacity Building
Participate in training programs, workshops, and mentorship to enhance skills and operational excellence.
Advocacy & Visibility
Gain increased visibility through collective advocacy efforts and representation on a global stage.
6. Summit & Events
Experience collaboration in action. Our signature events bring together brands, agencies, and thought leaders to shape Africa's creative future.

Voice AI for Consumer Engagement at Scale
Join us for a powerful webinar hosted by PAAN and led by Céline Duros of Viamo.
- Real-world use cases from African markets
- Practical steps to integrate Voice AI into your campaigns
- A better way to reach hard-to-reach communities

AI For Client Retension & Growth
Last Webinar • July 2 2025
Join our exclusive webinar to discover how agency account managers can use AI to strengthen client relationships, save time and unlock new opportunities.
Access RecordingWhat Our Members Are Saying
Discover how PAAN is transforming agency growth across Africa.
PAAN has enabled us to access new business opportunities across Africa and has also played a pivotal role in upskilling our teams through training programs & webinars tailored to agencies

Kester Muhanji
CEO, Aquila East Africa
Join the Network That's Redefining Africa's Creative Future
Step into a powerful alliance of agencies shaping the future of communication, marketing, and tech across Africa and beyond. Whether you're just starting or scaling fast — PAAN is your platform for global impact.
Everything Your Agency Needs to Grow
Access exclusive opportunities, co-bid with trusted
agencies all through your PAAN portal.



Get in Touch
Have questions about PAAN, membership, or upcoming events? Reach out — we’re here to connect and support your journey.